During the past two years, the home improvement sector experienced an uptick in sales as customers tackled do-it-yourself (DIY) projects to improve the functionality or aesthetics of their homes—and kill time. This elevated level of activity has reshaped the landscape of the paint market.

J.D. Power research indicates that customers are recalibrating their expectations and buying habits when it comes to paint, as factors like environmental friendliness, durability and toxicity become more top of mind in this challenging environment. This shifting dynamic creates an opportunity for brands and retailers to distinguish themselves in a competitive market.

Despite the current pandemic landscape, we’ve recorded an increase of more than 100% in the number of eCommerce orders. So how are clients doing it and what can you do to achieve the same results?

Download our paper for insight into increasing sales and gaining new market share during this time and in a post-COVID era.

For years, companies preferred large enterprise software suites for a variety of technical and business reasons.

But increasingly, these suite implementations have been prone to failure due to the customization demands required to meet the needs of an organizations many stakeholders, and the huge change management requirement to get users to adopt them.

The rise of best-of-breed (BoB) cloud-based applications have changed the landscape as well. Businesses are able to build highly differentiated applications much more quickly and thread them together with other best-of-breed applications.

These BoB apps are not just “a little bit better”—they are often magnitudes better than suite competitors and their functionality can be paradigm shifting giving those that adopt them significantly enhanced business benefits.

Also, since the cloud and an API-first approach enabled by the cloud makes integrations magnitudes easier, the suite integration advantage is nullified.